How Much Time Do People Spend on Social Media
Social media has become the new place for people to gossip and share their stories and experiences not only with their friends and families but with the whole world in an instant. With the growing popularity of social media platforms among people, advertisers are also turning towards it at a much rapid pace to bring their advertisements to a much larger group of targeted audience at virtually very low costs. Knowing how much time do people spend on social media can give you an idea of the app usage analytics and help you in making an informed choice while deciding the platform targeted for your social media marketing campaigns. Do you also want to know how much time do people spend on social media so that you can accordingly devise an advertising strategy for social media marketing? If yes, then continue reading this article to gain an insight on the amount of time people spend on social media platforms.
How Many People Are Active on Social Media
The number of people actively using social media is increasing by leaps and bounds all around the world. It can be said that social media is undoubtedly one of the most popular online activities that engage people having access to an internet connection. Popular statistics related to social media from 2019 show that there are about 3.5 billion social media users worldwide, and the figures are only going up. This means that almost 45% of the world’s population is actively on social media.
Among one of the major reasons for these high numbers related to social media usage is the advent of mobile internet browsing facilities for users through phones and tablets. The social media apps are continually improving and adapting to the handheld devices which makes it easier by the day to access social media at almost anywhere. Most of the social media networks have expanded their availabilities to mobile apps and have optimized themselves for mobile browsing, thus making it easier for users to access their favorite social media sites while on the go.
Average Time Spent By People on Social Media
In this age of unprecedented technology, the world is slowly moving towards the verge of becoming social media addict. From scrolling down the bottomless Facebook news feeds on the subway, to posting the perfect Instagram worthy status after hitting the gym, social media has become an important part and parcel of daily lives. According to the statistics of the surveys conducted to find out how much time do people spend on social media, it was found out that an average of 3 hours are spent per day per person on social networks and messaging on the entire global population. When we talk only about the active users of social media sites, it was found that people spent an average of 6 hours and 38 minutes on various social media sites.
This makes reaching out to your audience via social media marketing so very useful. Through this article on how much time do people spend on social media, you now know the usage statistics of social media and now you can benefit from this social media addiction. Simply contact Wolony and we will help you take advantage of the wide reach of social media by creating effective and unique social media marketing strategies for you. Contact us today.
.
